Campaign performance

Your marketing campaigns are the lifeblood of your fundraising, but it can take weeks to know if they're on track to meet their objectives. The results are also difficult to compare across campaigns, as messages, targeted donors, return rates, and amounts can differ and be all over the place.

If you are subscribed to Decisive System 360°each update includes an in-depth analysis of your campaign results, including forecasts and end-of-campaign predictions, and comparisons across campaigns and targets. It allows you to compare multiple campaigns, possibly launched at different points in time, and see how they fare against one another.